Wild Animus, a collection of music and artworks that express the creativity of Rich Shapero has officially landed in China. Upstream Shanghai coordinated a multi-faceted test campaign including development of a Chinese website (www.wildanimus.cn) offering free downloads, a mobile WAP site, buzz generating events and an exclusive party. With thousands of downloads so far, the campaign is likely to be extended to Beijing and other Chinese cities.Youth Events and Music Downloads for an International Phenomenon
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Wild Animus, a collection of music and artworks that express the creativity of Rich Shapero has officially landed in China. Upstream Shanghai coordinated a multi-faceted test campaign including development of a Chinese website (www.wildanimus.cn) offering free downloads, a mobile WAP site, buzz generating events and an exclusive party. With thousands of downloads so far, the campaign is likely to be extended to Beijing and other Chinese cities.
Wild Animus, a collection of music and artworks that express the creativity of Rich Shapero has officially landed in China. Upstream Shanghai coordinated a multi-faceted test campaign including development of a Chinese website (www.wildanimus.cn) offering free downloads, a mobile WAP site, buzz generating events and an exclusive party. With thousands of downloads so far, the campaign is likely to be extended to Beijing and other Chinese cities.